Hyundai is putting Blues Fans in the driver’s seat this season, with the creation of the Hyundai Engine Room: an interactive space on the Carlton website which will host exclusive content.
The Hyundai Engine Room will include the new series Driving with Sam Pang, featuring Carlton legends and current players. It will also give fans unprecedented access to the Carlton change rooms with the series Hyundai Locker Room Talk – where we’ll ask players to spill the beans on their team mates.
Plus, Blues fans will get the chance to have their say in polls throughout the year. In the first week, fans will get to vote on what song the team runs out to, while they’ll also be called on to vote for the Hyundai MVP to be awarded at Carlton’s Best and Fairest.
Meanwhile in conjunction with the Hyundai Engine Room, Carlton is launching the #CFCi40 – our very own Carlton car which will drive a number of exciting promotions throughout our 150th year.
Carlton CEO Greg Swann says the Hyundai Engine Room will give members and supporters a new level of access to the Club.
“The Hyundai Engine Room is an innovative new platform for us to engage fans through exciting activations and behind-the-scenes access,” Swann said.
“I’m pleased to say our partnership with Hyundai is going from strength to strength, and this is just another example of how we’re working together to deliver the very best to the Carlton faithful.”
