CARLTON coach Brett Ratten would like an apology for the Channel Seven news story that asserted he was in danger of being replaced by Mick Malthouse at the end of the season.

The club vehemently denied the accuracy of the story by reporter Tom Browne that aired on Tuesday night, which saw chief executive Greg Swann fly back to Melbourne early from a business trip in Sydney to reassure his coach.  

Ratten was asked on Saturday whether he thought the Blues' 96-point win against Essendon would return the media focus to his team's finals bid rather than his future with his response a clear indication of his views on the matter.

"You can have a bloke make up a story - it actually was made up - so where's the accountability for that?" Ratten said.

"We're heading down to a society where people can throw out lines [like that] … I wouldn't mind an apology - that would be nice because we do make mistakes."

Ratten's future at the club became an increasingly hot topic in the media as the Blues, who had ambitions to make the top four before the season, struggled with injuries and form through the middle part of their fixture.

While he accepts such speculation comes with the turf to some extent, he's confident it will have no bearing on how long he coaches Carlton.  

"To be honest I couldn't give a continental what they write," he said.

"The evidence is there and as a football person and a football club, people make judgement on that. You can say 'well we had ambitions to get [top four], is there enough evidence to say why we didn't get there?'

"It's up to the board … I can only do what I can do. I'm just really pleased with how the players are playing.

"I would just like maybe some of the factual things put in the paper because I don't really read them, but it was one of those nights. I had a family dinner, which I got home early for, and then sat down and watched rubbish news.

"I'm going to watch SBS and ESPN and stuff like that from now on."