THE CARLTON Football Club has made a significant signing on the eve of the 2021 AFL season, with TripADeal putting pen to paper on a long-term partnership.
The Australian owned and operated, Byron Bay-based online travel agent has joined the Blues as an AFL and AFLW Platinum Partner for the next three years.
TripADeal will have their logo featured on the top-back of the famous Carlton guernsey for both AFL home and away games – with its debut coming in tomorrow night’s season opening blockbuster at the MCG against Richmond.
They will also be seen on the media backdrop, change room signage and have joined the largest corporate network in Australian sport, Carlton IN Business.
Carlton CEO Cain Liddle said to welcome yet another long-term partner was a further, significant step forward for the Club.
“We said at the back end of last year that we did not only just want to survive 2020, we wanted to accelerate out of it and this latest partnership with TripADeal is a prime example of that,” Liddle said.
“They share our enthusiasm and excitement for what lies ahead and along with our 75,000 members we cannot wait to partner with them.
“Norm and Richard and their dedicated team are genuine, hard-working people who are a local success story, so to have their logo on the back of the Navy Blue guernsey is a great fit. We are certainly grateful for their support, ahead of what is set to be an exciting AFL season.”
TripADeal will also be sponsoring the coin toss, with a $250 voucher up for grabs at every home game. A special $10,000 prize will also be up for grabs at the end of the season, giving one lucky person the opportunity to make their travel dreams come true.
Emerging out of the challenges of 2020, TripADeal are focused on experiencing one of the greatest comebacks on record according to co-founder and CEO Norm Black, who said joining the Carlton family is a dream come true.
“Carlton Football Club is one of the most iconic teams in the AFL,” Black said.
“We’re proud to make our sponsorship debut in the code by supporting a team whose values not only reflect our own but share the same optimism and hope for the future.
“We’re excited to now be part of and build relationships within the Carlton family and will be cheering from the side-lines at every opportunity.”
