The Carlton Football Club will be supported by Australia’s biggest bookmaker, Sportingbet Australia, through an advertising and sponsorship agreement.

“This is a significant sponsorship deal for the Carlton Football Club and we are pleased to have the support of Sportingbet Australia, not only Australia’s biggest bookmaker but importantly an AFL approved betting provider,” said Carlton CEO Greg Swann.

This is a two year agreement that will see Sportingbet Australia focus much of their promotion on the online betting via www.sportingbet.com.au through the Carlton Football Club, including on match days.

Sportingbet Australia’s CEO Michael Sullivan said, “Sportingbet is very pleased to be associated with the Carlton Football Club as we believe Carlton is embarking on a very exciting period, both on and off the field. Development and growth is a key for both Carlton and Sportingbet and we look forward to enjoying a successful partnership with the Blues.”

Sportingbet accepts bets by telephone and online on racing, sport and entertainment.